Maker of Fine Handcrafted Motions
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Ghost Promo Package

 

Designed and animated title card, endpage and countdown concepts for A&E’s Ghost network. Built from hero and alternate key art designs from Tony Yin, A&E’s talented design director, and then animated using After Effects, Cinema 4D, and Redshift.

 
 

Source Key Art stills

 

Hero key art ‘Reflected Ghost’

 
 

Alternate key art ‘Dock’

Alternate key art ‘Forest’

 

60-Second Looping Countdown

 

Because of the complexity of the Forest key art, it was faster to recreate this version from scratch to animate the camera through the scene. I matched it as close as possible to the stock image used instead of cutting it up by hand in Photoshop. Because of time restraints, I layered tree images in After Effects instead of building the scene in 3D.

 
 

I bought a single tree model and quickly chopped it up into 4 or 5 variations (tall/short, with/without needles, etc.), rendering Front, Back, Left and Right single frames of each to generate tree stills that I then randomly scattered.

 

Title Card Designs

Endpage Animation Designs

Once Marketing approved Tony’s key art designs, my job was to take them and come up with logo resolve / lockup options. Here are a few sketches showing some animation ideas.